Industry Education Episodes

Hari Singh was the Dairy Barn President for 15 years and learned about this "CrossFit thing" when it started making waves in NYC. He became a convert and started CrossFit NYC (the 16th CrossFit affiliate in the world.) With 26 instructors on staff and 2 locations, "We never thought we'd get 30 people!" he jokes. Hari has a strong relationship with Greg Glassman the Founder and mentions, "He isn't saying anything different today than he has when we first started." How do you win in an industry wi...

"Save your money before you open your studio. You should have a minimum 3 months, preferably 6, of your operating budget in the bank before you open," states Julian Barnes, Co-Founder of the Boutique Fitness Summit ("BFS") which organizes 1-day summits in DC, NYC, and Chicago. Julian has been around the industry since playing competitive tennis as a child. He's run over 100 networking events in NYC from 2012-2017 & his passion for the boutique fitness space (and helping the Owner/Operators with ...

Focused on the place where "entertainment meets fitness," Crunch Fitness was a huge game changer when they first started. Cyrus, an 18+ year industry veteran & the Senior Vice President of Group Fitness Programming, discusses complex issues such as which type of programming to use in your facility. Top things you need to know to retain top talent. Pros and cons of pre-packaged programming. Her thoughts on streaming, the issues around health insurance for group exercise instructors and more!

Wayne Strobel's ambitious goal is to have Beachbox become, "The Disney of health and wellness, creating cohesive brand experiences in our studios, at home, on our mobile devices, and online." Beachbox is "more than just a gym" and Wayne's extensive in the retail sector helped shape their mantra, "Build, Burn, Become!" Listen now to learn more about their unique gamification of their workouts through "Beach Bucks" and much more!

With two successful exits behind her, Founder Gail Levy wanted to aid a friend who was searching for something to minimize effects of chemotherapy. With 150 research papers backing it up (there are many more now, 5 years later) molecular hydrogen came on her radar. The first few years were self funded and, "After a ton of trial and error and having to start from scratch twice!" Hfactor is now a leader in the space and in stores nationwide. Listen now to learn more from this seasoned entrepreneu...

Using a device called the Cryoskin (and in only 28 minutes per session) how does $38K in revenue the first month with no advertising sound? "It's already happened and the top distributor in the USA is doing approximately $65K per month," says Co-Founder Simon Mansell. "It's hardware as a service," he continues. "The machine, training, and marketing are all free. One woman would come in, the next day 5 of her friends would follow." Listen now to more about this powerful revenue driver.

Indoor cycling without the mirrors?! YES! And there's a specific reason why Nick Staples, Founder of Zenergy, does it that way. Zenergy started in Charleston, VA in July 2015 and focuses strictly on secondary markets. They've quickly grown to 3 studios with plans for an additional 10 in the next 24 months. "People didn't know what we were doing at first, but they believed in it and were having fun, and I think that in an untapped market, we were able to take something that started small and blew...

Mark is a former finance executive who initially turned to fitness because it was a passion. "I thought I'd seed it, but I ended up running it going on 3+ years now!" he laughs. Zyn22 is a hybrid studio model based in the heartland of Texas combining Spinning and HIIT. They're getting a lot of attention, have a great handle on who they are (and who they cater to) and the demand for more is growing steadily. Listen now to learn more!

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