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Videos

June 12, 2025

HALO Talks Fast Break-History of Private Equity

šŸš€ In today's episode Integrity Square Founder, Pete Moore dives into the roots and current landscape of private equity (PE) — and why it matters to literally š˜¦š˜·š˜¦š˜³š˜ŗš˜°š˜Æš˜¦ in the HALO sector. Ignore at your own peril. (HALO: Health, Active Lifestyle, Outdoors) • PE's Evolution: PE started when changes like…

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June 12, 2025

Merging Real Estate and Hospitality - With JaJa Jackson On HALO Talks

In this video, you will learn: 1. How did Jaja Jackson's journey from Harvard Business School lead him to become a leading figure in the hospitality investment sector? 2. What role did Jaja play at Airbnb that revolutionized the multifamily real estate and hospitality sectors? Discover the innovative approach that…

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June 11, 2025

#14-HALO Academy 2 Minute Financial Drills: Bid Instruction Letter

Every Wednesday we will release our all new ā€œHALO Academy: 2 Minute Drill" by Pete Moore on everything you need to know for financial literacy, unit economics, legal documents used for M&A and capital raises, capital sources you can access, understanding how financings are structured, valuation metrics and parameters, and…

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June 6, 2025

HALO Talks Fast Break-Private Equity Is Coming To Eat Your City

Attention Indie Operators: You Have 36 Months. . . :( Ya'll know me as "Captain HALO!" But this week? I'm temporarily changing titles to "Dr. HALO" (!) because I have a prognosis and it's concerning. 🚨 Big Shifts Are Coming to the Health Club Industry! 🚨 Private equity isn’t just…

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June 5, 2025

HALO Talks FastBreak-Add More Classes!

🚨 Calling all boutique fitness studio operators! 🚨 This is a must-hear for anyone running a fitness studio. Pete doesn’t mince words: If you’re only running a few classes a day and wondering why you’re struggling, it’s time for a mindset shift. Increase Class Frequency The main message is loud…

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June 4, 2025

#13-HALO Academy 2 Minute Financial Drills: Non Disclosure Agreement (NDA)

Every Wednesday we will release our all new ā€œHALO Academy: 2 Minute Drill" by Pete Moore on everything you need to know for financial literacy, unit economics, legal documents used for M&A and capital raises, capital sources you can access, understanding how financings are structured, valuation metrics and parameters, and…

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June 3, 2025

The Power of Pilates: Growth, Licensing, and ROI - With Kyria Sabin On HALO Talks

In this video, you will learn: 1. The journey of Kyria Sabin, from an art world professional to the head of Fletcher Pilates. How did she transition from planning to go to law school to becoming a Pilates teacher? 2. The growth of Fletcher Pilates, from its humble beginnings to…

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May 29, 2025

HALO Talks Fast Break-Fit Athletic Club's Founder & CEO, Scott Lutwak

On today's HALO Talks-Fast Break Pete Moore brings on Scott Lutwak from @FitAthleticClub. Watch their short Instagram reel first to get a sense of what Scott has built. (Very impressive!) Interview starts right after. Way back in episode #150, we also did a full HALO Talks with him: https://www.halotalks.com/scott-lutwak-founder-co-ceo-fit-athletic-club/ Scott’s…

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May 28, 2025

#12-HALO Academy 2 Minute Financial Drills-Sell Side Process Continued

Every Wednesday we will release our all new ā€œHALO Academy: 2 Minute Drill" by Pete Moore on everything you need to know for financial literacy, unit economics, legal documents used for M&A and capital raises, capital sources you can access, understanding how financings are structured, valuation metrics and parameters, and…

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May 27, 2025

The Truth About Healthy Food Brands - Bradley Gifford's Journey On HALO Talks

In this video, you will learn: 1. How did Bradley Gifford transition from a digital marketer to a healthy food provider for the HALO sector? Discover the personal journey that led him to overhaul his habits, lose 70 pounds, and develop a passion for the health and fitness space. 2.…

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May 26, 2025

#11-HALO Academy 2 Minute Financial Drills: Sell Side Process Kickoff

Every Wednesday we will release our all new ā€œHALO Academy: 2 Minute Drill" by Pete Moore on everything you need to know for financial literacy, unit economics, legal documents used for M&A and capital raises, capital sources you can access, understanding how financings are structured, valuation metrics and parameters, and…

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May 23, 2025

Private Equity Partners: Joy, Dollars, or Pain Awaits!

HALO Talks (https://www.halotalks.com) host and Integrity Square Founder Pete Moore comes to you from the Hilton Cavasson in North Scottsdale, AZ reflecting on the parallels between mergers and acquisitions and getting married. Whether you’re considering a private equity deal, a venture capital investment, or taking on funds from friends or…

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May 22, 2025

HALO Talks Fast Break: EOS Fitness-The Journey to a Billion Dollar Deal and What Made It Possible

@GoEOSfit is one of the bellwether brands in the HALO space, and for good reason! Listen now to today's HALO Talks Fast Break as Integrity Square Managing Partner & Founder, Pete Moore talks about the history of the brand, where it came from, what the name means, and how this…

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May 22, 2025

Mark Fisher Fitness' Unique Gym Approach - With Mark Fisher On HALO Talks

In this video, you will learn: 1. The story of how Mark Fisher, the "Unicorn Guy," transformed from a skinny high schooler to a fitness guru with a unique approach that's shaking up the industry. What's the secret behind his eccentric fitness brand? 2. How Fisher's fitness brand, characterized by…

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May 21, 2025

How Classroom Trainer Is Innovating Fitness - With Michael Pesta On HALO Talks

In this video, you will learn: 1. The journey of Michael Pesta, from a helper moving boxes as a volunteer to the director of membership at AFAA, one of the largest fitness brands of its time. 2. How did Pesta overcome the challenges faced in the early days of the…

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May 15, 2025

HALO Academy 2 Minute Financial Drills-Compilation Reel (Drills 1-10)

0:00: Introduction 2:06: Drill 1-Revenue 3:37: Drill 2-Expenses 5:32: Drill 3-Marketing 7:33: Drill 4-EBITDA 9:34: Drill 5-GAAP Versus Cash Accounting 11:29: Drill 6-Recurring Versus Non-Recurring Revenue 13:27: Drill 7-Financial Statements 15:47: Drill 8-Key Performance Indicators (KPI's) 17:52: Drill 9-Mergers and Acquisitions (M&A) 19:44: Drill 10-Sell Side Process ============================================================== Every Wednesday…

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May 13, 2025

Growing an Industry Newsletter-Ed Hertzman’s Path from Sourcing to Athletech News

In this video, you will learn: 1. The journey of Ed Hertzman, from founding the Sourcing Journal to becoming a key player in the health, active lifestyle, and outdoors (HALO) sector. What were the pivotal moments that led to his success? 2. The evolution of Athletech News (ATN), which started…

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May 10, 2025

Pete Moore's First Waymo Ride

Fast Breaking Weekend news: Pete Takes His First Waymo On Way To Spin Class * "Petey Mo, in a WAYMO, GO HALO!" * "No, I don't have any cash, Bro!" * "Where's the F9 button?!" Ride along with me and the "Driver" here: https://lnkd.in/g_qNnCv6 Check out the entire thing. šŸ˜†ā€¦

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May 8, 2025

HALO Talks Fast Break-Julian Barnes and The BFS Network State of the Industry 2024 Report

HALO Talks Fast Break-Julian Barnes and the @thebfsnetwork State of the Industry 2024 Report Today's Thursday and that means another Fast Break! Lots of fantastic takeaways from data that was never available previously available until now. šŸš€ Exciting Insights from the Boutique Fitness Studio 2025 Report! šŸš€ Julian peels back…

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May 7, 2025

HALO Academy 2 Minute Financial Drills-Start Of The Process

Every Wednesday we will release our all new ā€œHALO Academy: 2 Minute Drill" by Pete Moore on everything you need to know for financial literacy, unit economics, legal documents used for M&A and capital raises, capital sources you can access, understanding how financings are structured, valuation metrics and parameters, and…

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May 6, 2025

Health Insurance Secrets for Solopreneurs - With Thomas Morrissey On HALO Talks

In this video, you will learn: 1. The intriguing journey of Tom Morrissey, a seasoned professional in the health insurance sector, from his early days at Cigna Healthcare to co-founding Healthy Business Group. What were the challenges he faced and how did he overcome them? 2. How small to middle…

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May 1, 2025

HALO Talks Fast Break: A History Lesson On Crunch Fitness

A LOT has happened since Crunch's early days! Humble Beginnings & Early Growth: Crunch started in 1989 with Doug Levine, Roger Harvey (Crunch's first COO), and a powerhouse team, quickly making waves in the highly competitive NYC fitness scene. Big Deals & Bumpy Roads: Bally Total Fitness bought Crunch in…

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April 30, 2025

#10-HALO Academy 2 Minute Financial Drills-Sell Side Process

Every Wednesday we will release our all new ā€œHALO Academy: 2 Minute Drill" by Pete Moore on everything you need to know for financial literacy, unit economics, legal documents used for M&A and capital raises, capital sources you can access, understanding how financings are structured, valuation metrics and parameters, and…

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April 30, 2025

The Secrets to Longevity and Successful Entrepreneurship - With Gabriel Cian On HALO Talks

In this video, you will learn: 1. How did Gabriel Cian, a serial entrepreneur from France, make successful forays into the tech industry? Discover his unique expertise in artificial intelligence, big data, and marketing automation in the video. 2. What led Cian to pivot towards longevity, and why is he…

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