Originally from the finance and wealth management world, Physique 57 Founder Jennifer Maanavi states, "I always wanted to get into the business world, and I was always a dancer growing up . . . I never thought I could combine both!" After purchasing the well known Lottie Berk Method studio on the Upper East Side, Jennifer brought things to another level. She discusses their (very careful) expansion, the early days of the brand, the difficult question of "whose client it is" (teacher or the brand?), their intensive 200 hour training program, (the average length of service for an instructor is 4 years!), the pro's and con's of external capital, maintaining quality control as you franchise, discussions of the losses of being an entrepreneur, and more!
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