Originally from the finance and wealth management world, Physique 57 Founder Jennifer Maanavi states, "I always wanted to get into the business world, and I was always a dancer growing up . . . I never thought I could combine both!" After purchasing the well known Lottie Berk Method studio on the Upper East Side, Jennifer brought things to another level. She discusses their (very careful) expansion, the early days of the brand, the difficult question of "whose client it is" (teacher or the brand?), their intensive 200 hour training program, (the average length of service for an instructor is 4 years!), the pro's and con's of external capital, maintaining quality control as you franchise, discussions of the losses of being an entrepreneur, and more!
Home » Episode #216: Jennifer Maanavi, Founder & CEO, Physique 57
You may also like
March 23, 2023
With her unique perspective as a historian and deep roots in the fitness industry, Natalia Petrzela, Ph.D embarks on a mission to uncover how fitness has gone...
March 17, 2023
When Matan Gavish, a former Special Forces commander in charge of combat training, discovers the "silent pandemic" of rising sexual assault against women in...
March 15, 2023
Jarlo Ilano is a martial artist, physical therapist, and entrepreneur. He is the Managing Director of GMB Fitness, and has been at the forefront of the...
Add comment