With a recent raise of $300 million, Gympass has been making big waves in the HALO sector since they've entered the US market just a few years ago. Simply put, their goal is to, "Help get people active who weren't active before," states CEO of the US Market, Marco Crespo. And with partners like CVS on the corporate side and marquee names like Lifetime Fitness and Soul Cycle on the provider side, they're well on their way. Gympass is a company provided benefit which gives employees access to thousands of gyms, studios and fitness centers. In the USA, they currently have 10,000 fitness partners already on the platform and 90% of the users they bring to any gym are completely new. Listen now to learn the challenges of navigating notoriously long corporate sales cycles, the differences and (similarities) of the HALO sector in other countries, and much more!