You might have thought, "Retail just isn't working for me. How can I make it work?"
Let's think about the people who own and run these stores. They're not usually the ones who choose what to buy or how to display it. But they have a big advantage - they know they'll always have customers coming in.
The tricky part is they don't always know how to make the most of this. What they really need is things to be simple and easy. They need to be able to order stuff quickly, keep track of what they have, and offer lots of different things.
But here's where it gets interesting - these owners know their customers. By paying attention to what people buy, they can choose what to sell in their stores.
This makes shopping there feel special, which keeps people coming back.
Look for this episode with Meghann Butcher on the HALO Talks Podcast here: https://www.halotalks.com/ and be sure to subscribe to get notified.
RepSpark: https://www.youtube.com/channel/UCHduXwShr5xuqKoGQTDRALQ
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