Jersey Strong used to be called Workout World. The club (which was started by Steve's Mom) eventually morphed into one the most well known independent health club chains in New Jersey. Steve Roma, Jr. began from the ground up and was instrumental in helping the club stay on the cutting edge of sales & marketing strategies. Learn how this family continues to remain on top, how they went through a major rebrand, how they make decisions as a team, advice for those just entering the field, and much more!
Steve Roma Jr., CEO Jersey Strong
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