"Why wouldn't you give free sessions? It doesn't cost you anything!" is an incorrect and unfortunately, all-too-common refrain that 22+ year industry veteran Zach Lucas hears often. "We've seen studies that show people prefer incentives 3 to 1 over discounts!" The results that Promotion Vault customers are seeing clearly bear that out. Zach is very passionate about educating the industry about the multi-billion dollar incentive world. Promotion Vault works with all the major chains, integrates with all major point of sale providers, and is in over 2,200 locations in the USA and Canada. Listen now to learn more about using this highly powerful tool in your facility.
Home » Episode #102: Zach Lucas, Vice President Promotion Vault
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