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Episodes

479
Feb. 22, 2024

Episode #479: Will Coker's Strategies for Fitness Industry Staffing Challenges & Retention

Will Coker emerged as an innovative thinker in the realm of club operations, a field where he's spent 24 years honing his expertise. His journey into entrepreneurship began when the seeds of an idea took root along with his Co-Founders, who held influential positions on advisory councils and boards across various other HALO-sector companies. Coker's role as an operations savant and an informal staffing consultant made him the go-to person for his business-savvy cofounders. These discussions, co...
478
Feb. 16, 2024

Episode #478: Jim Ludwig on the Rise of Pickleball-Growth, Challenges, and the Road Ahead

Jim Ludwig, an enthusiastic former tennis player, has been the linchpin for the pickleball community in Naples since 2010. His journey with the sport began at a small country club where he recognized the game's potential for growth, particularly among the senior demographic. Sensing the need for more space, Jim's vision led him to a nearby park, where he observed underutilized tennis courts. Taking the initiative, he proposed the idea to the county, which culminated in the transformation of a fe...
477
Feb. 14, 2024

Episode #477: Rina Raphael Discusses the HALO Sector Evolution and Industry Trends

Rina Raphael is a highly regarded, well-established writer and journalist who has covered a wide range of topics in the HALO sector from fitness and nutrition to biohacking and even strology startups! She currently has a highly regarded newsletter on substack called Well to Do, and in 2016 she authored the Gospel of Wellness which deep-dives into the changes she witnessed in the industry, highlighting both hopeful and troubling developments. Currently, she writes for prestigious outlets such as ...
476
Feb. 7, 2024

Episode #476: Inside the Mind of a Coach-Neurobiology, Recovery, and Personal Development with Dr. Brian Paris

In this episode, host Pete Moore sits down with long-time friend and former classmate Brian Paris to discuss a wide range of topics related to coaching, wellness, and personal development. Brian shares insights into his approach to coaching, emphasizing the importance of a holistic lifestyle, positive psychology, and the impact of habits and mindset. The conversation also delves a bit into the financial aspects of hiring a coach, the need for recovery and not glorifying burnout. Brian is known ...
475
Feb. 5, 2024

Episode #475: Optimizing Talent Acquisition-Staffing Secrets from Christine Howe of Fit Pro Finders

Christine Howe has dedicated her entire career to staffing and recruiting in the HALO (Health, Active Lifestyle, Outdoors) industry for over 12 years. She recently ventured out on her own and started Fit Pro Finders, a staffing service catering specifically to the HALO space. She and her team work with a wide range of companies, from small to mid-sized independents, to franchise-owned and corporate facilities, to help them find the right personnel to drive their businesses forward. Pete and Chr...
474
Jan. 29, 2024

Episode #474: Exercise as Medicine-Dr. Kenneth Cooper's Trailblazing Insights on Preventive Health

Dr. Kenneth Cooper (often referred to as the "Father of Aerobics") has been one of the seminal pioneers in the field of preventive medicine for over five decades. Despite tremendous skepticism from the medical community at large initially, he founded the Cooper Clinic in Dallas in December, 1970 with the belief that taking care of healthy individuals was just as important as treating the sick. Over the years, he has worked to change the perception of preventive medicine and has become a leading ...
473
Jan. 22, 2024

Episode #473: An Inside Look at Underwater Torpedo League and Deep End Fitness with Prime Hall

Prime Hall served in the Marines from 2005 to 2017, with his initial deployment being in the infantry for the first four years. He later transitioned to becoming a water survival instructor, where he drew on principles of military water survival for the basis of his programming. Hall relays the story of an individual who survived for 20 hours in the Gulf of Mexico after falling off a Carnival cruise ship, which exemplifies the incredible efficacy of military water survival. Prime also discusses...
472
Jan. 18, 2024

Episode #472: Folk Revival-David Cantor Discusses Heirloom Ingredients, Sustainability, and the Acorn Revolution.

Dave Cantor is a 20+ industry veteran in the natural food space. His journey began in the Midwest, where he developed a passion for food, sustainability, and gardening during his college years. After honing his cooking skills and pursuing his interests in farming, Dave eventually ended up running his own organic farm in New Mexico. He later furthered his education by obtaining a Master's degree in nutrition with a focus on food and agriculture policy. Dave discusses the inspiration behind his n...
471
Jan. 15, 2024

Episode #471: Lee Braun of Perspire Sauna Studios Talks All Things Franchising

Lee is an entrepreneur originally from Michigan who, at 24, made a bold move to Costa Mesa, California in 2010 where he headed up the development of perhaps the first infrared studio in the country. He transformed the fledgling studio, implementing a membership model, and elevating the experience for customers. This marked the beginning of Perspire Sauna Studios, which has since expanded into a burgeoning franchise under Braun's leadership. Pete and Lee discuss starting an infrared sauna studio...
470
Jan. 9, 2024

Episode #470: Uniting Fitness Businesses-Dom D'Alexander's Somble Vision for Coaches and Studios

Former currency trader Dom D'Alexander found himself unexpectedly drawn to a passion project that would substantially alter his career trajectory. Selling currencies to hedge funds was intellectually stimulating but something he lacked any real passion for. His hobbies were always focused on his own well-being, leading him to delve into something combining his love for personal development and self-care. This eventually became Somble, a platform focused on empowering independent coaches in the H...
469
Jan. 5, 2024

Episode #469: From the Court to the Boardroom-Josh Bonhotal's Impact in Sports and Venture Investing

In this episode, host Pete Moore is joined by Josh Bonhotal from TXV Partners. Josh shares his wealth of experience in player performance and training, from his time with the Chicago Bulls to his role at Purdue's men's basketball program. They dive into venture investing, discussing portfolio construction and risk management. As well as discuss the use of technology to optimize athlete performance and Josh's transition into the venture capital world. From mathematical models to practical insigh...
468
Jan. 3, 2024

Episode #468: Fitness Club Marketing with VR-Valuable Insights from Zvi Goffer of CampusVR

Zvi Goffer is a former finance executive and father who was inspired to take action when planting the seeds of college education in the minds of his two kids. His idea for Campus VR took root when he brought his kids to his alma mater, a state school in New York . . . which unfortunately didn't do a good job representing themselves on their website. Wanting to do more than just show pictures, he decided to take action and figured there had to be a better way to engage kids in the modern era vers...
467
Dec. 29, 2023

Episode #467: From Engineer to Entrepreneur: Dixie Grace's Boiled Peanut Odyssey

In this episode, Pete talks with Dixie Grace, a former planning engineer turned entrepreneur who has "brought back" the boiled peanut (a long time classic Southern snack) to the Northeast, an area where they're notoriously difficult to find . . . but not anymore! Raised by a single parent, she comes from a family of entrepreneurs, with her grandmother owning beauty salons and her mother being involved in various business ventures. Dixie shares her journey of creating artisanal boiled peanuts an...
466
Dec. 25, 2023

Episode #466: The Science of Reaxing-Jeremy Strom's Take on Unpredictable Stimuli Training

In this episode of HALO Talks, host Pete Moore is joined by Director of Education, Jeremy Strom, from Reaxing International. Jeremy shares insights into the Reaxing system, a game-changing, neuroscience-based program designed to train for unpredictability and enhance overall movement and response time. He discusses the company's innovative products, such as the Reax Run treadmill and Reax Board, and their impact on various industries, from health clubs to helping with Parkinson's treatments. Jer...
465
Dec. 22, 2023

Episode #465: Unlocking CBD Success-A Conversation with Josh Forkner from Flex CBD

Host Pete Moore welcomes Josh Forkner, a prominent figure in the CBD space. Josh shares insights into his company's operations, including their innovative approach to product development, strategic partnerships, and the challenges they've faced in the market. Pete and Josh dive into the unique selling points of CBD products, the potential for growth in the industry, and the transformative impact of CBD on customers' lives. From athlete endorsements to navigating legal restrictions, this conversa...
464
Dec. 18, 2023

Episode #464: ICON Meals-Todd Abrams Reveals the Passion, Perseverance, and Strategy Behind the Brand's Success

In this episode, host Pete Moore sits down with serial entrepreneur Todd Abrams, the Co-Founder and CEO of ICON Meals. Todd shares his journey from starting his entrepreneurial ventures in the software industry to his passion project based in Texas, ICON Meals, which focuses on providing convenient and healthy food options. Throughout the conversation, Todd discusses the challenges and successes of his business ventures, the importance of building a strong team, and his perspective on taking re...
463
Dec. 14, 2023

Episode #463: Navigating Early Stage Investments-Kiva Dickinson Discusses Signals for VC Backing

In this episode, host Pete Moore dives deep into the VC (venture capital) world with Kiva Dickinson, Founder of Selva Ventures. Kiva began his career in investment banking before joining TPG. He received top-notch training there and developed a keen interest in the dynamics of the consumer world, particularly in ecommerce and health and wellness. His focus shifted to earlier stage opportunities, particularly in the better-for-you products sector. Kiva shares valuable insights from his TPG and C...
462
Dec. 8, 2023

Episode #462: Elevating Fitness Experiences with Jack Thomas-Fit Guide's Innovations and Expansion Strategies

Jack Thomas, originally from Australia, has been living and working in Thailand for the past few years. In this episode, host Pete Moore and Jack discuss everything from the burgeoning boutique fitness industry in Asia, to the evolving trends and growth opportunities in the U.S. fitness market. He is excited about the emerging markets in other Asian countries, such as Manila and Indonesia, and sees great potential for growth in the region. Jack also shares his new concept, The Fit Guide, a pion...
461
Dec. 4, 2023

Episode #461: Creating Community Through Fitness-Dane McCarthy Discusses Squad-Based Training

Dane McCarthy is a former rugby player who pursued a career in finance before joining salesforce.com. After several years in financial services, he was transferred to New York. During the pandemic, he quickly realized the different workout culture in the US compared to Australia, where people often train in groups. That eventually led him to start Village Athletic . . . which helped unite people in their fitness journeys and filling the absence of the social training element that he missed back ...
460
Nov. 28, 2023

Episode #460: Saving and Growing Tangerine Yoga - Laura Adelson's Entrepreneurial Journey

Laura Adelson is a yoga enthusiast and now a new business owner who credits her husband for encouraging her to take a chance, buy the business, and save her long-time yoga studio from closing permanently. Together, they turned the struggling business into a thriving community hub and a place of learning for both students and teachers. She shares insights into the studio's brand identity, the process of saving the business, and the evolving landscape of yoga and fitness. From community building ...
459
Nov. 24, 2023

Episode #459: Tackling the Energy Drink Market-Gary Kleinman of Electrolyte Boost

Gary Kleinman is a seasoned marketer and former attorney who has always believed in the power of storytelling. After realizing the similarities between the marketing world and being a litigator, he decided to venture into a career that combined his skills in both fields. For years, Gary successfully ran an experiential marketing agency that specialized in organizing mobile tours for renowned organizations such as MLB, NFL, and Warner Brothers. Everything changed though after he stumbled upon an...
458
Nov. 21, 2023

Episode #458: The Science of Training Young Athletes-Expert Perspectives with Bill Parisi

Bill Parisi is a former athlete who began his career over 30 years ago. As a Division 1 all American athlete in college, he quickly realized the lack of appropriate training for young athletes in field and court sports. In 1990, he began his entrepreneurial journey with a small 3,000 square foot facility, which quickly grew to multiple locations. With guidance from industry expert Tom Plummer, Bill focused on helping young athletes aged 7 to 18. Pete and Bill dive deep into the world of youth s...
457
Nov. 17, 2023

Episode #457: Centered Ai-The Future of Productivity with Steven Puri

Steven Puri, along with his friend Ulf, embarked on a mission to address the growing problem of stress and overwhelm in today's (extremely) fast-paced world. Both experienced moments where they felt stressed out and unable to fully enjoy life, due to an almost overwhelming number of tasks to complete. (Sound familiar?) Determined to find a solution, they decided to harness the wisdom of experts who had written about stress management and turn it into a user-friendly app. Their app not only incl...
456
Nov. 15, 2023

Episode #456: Maximizing Studio Success-Strategic Tips for Boutique Owners with Maura Vella

Maura Vella started her journey in the corporate world, quickly climbing the ladder and achieving financial success by the age of 24 in tech sales. However, she realized that despite the impressive paycheck, she lacked a sense of purpose and excitement. This led her to embark on a different path, one centered around her newfound passion for yoga. She eagerly attended classes every day, and it became the focal point of her daily routine. Fueled by this passion, she made the rather large decision...