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Episodes

431
Aug. 9, 2023

Episode #431: Russ Meneve-From Successful Stand Up Comic to HALO Entrepreneur

Russ Meneve, an entrepreneur and inventor, experienced a life-changing event when he suffered a severe injury from a free weight bar a few years ago. It left him with a torn shoulder, requiring surgery and a grueling year-plus recovery period. Throughout this challenging journey, Russ realized there was a notable lack of safety measures available in the market to prevent such accidents. He embarked on a mission to create something that could prevent injuries during free weight lifts. After mont...
430
Aug. 4, 2023

Episode #430: Addressing Frustrations and Creating Solutions | Laura Munkholm from Walla

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Laura Munkholm, President and Co-Founder at Walla. Laura, seven months pregnant with her second child, was running her Yoga 6 location and facing a frustrating lack of insight into her teacher's performance. Determined to find a solution, she partnered with Doug Hecht to create a game-changing product in the face of fierce competition. Laura chats about her journey of identifying frustrations and build...
429
Aug. 1, 2023

Episode #429: Emre Ozgur from Safe Sweat | Building Profitable Fitness Franchise Models

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes back Emre Ozgur, long time industry veteran and Founder of Safe Sweat. (See Emre's first HALO Talks chat here.) Emre is the Co-Founder of Safe Sweat, a revolutionary fitness concept that was born out of the pandemic. After recognizing the challenges faced by individuals who felt intimidated by traditional gyms, Emre and his team embarked on a mission to create a safe and comfortable space for everyone....
428
July 28, 2023

Episode #428: Lifting Businesses, Uplifting Lives | How Carol Ann Chambers and Lionel University Are Changing the Game

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Carol Ann Chambers, Director of Workforce Innovation & Community Partnerships, Adjunct Professor at Lionel University. Carol Ann has dedicated the past 15 years of her life to the HALO (Health, Active Lifestyle, Outdoor) space. Although she started as a volunteer coach without any certifications, her passion for fitness and health led her to establish her own nonprofit organization focused on kids' fit...
427
July 25, 2023

Episode #427: The Secret To Keeping Fitness Clients Motivated and Getting Results With Physmodo

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes back Andrew Menter, CEO and Founder of Physmodo. (If you missed his first show, check it out here.) Physmodo uses computer vision to deliver a quick, objective, automated and easily repeatable movement assessment to quantify how your body moves. It's a must-have for any fitness facility that offers personal training! Andrew and Pete chat about the latest advancements in software and how it can impact t...
426
July 21, 2023

Episode #426: Building the SKOP Reformer | The Roller Coaster Journey of Entrepreneurship with Kimberley Clayton

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Kimberley Clayton, CEO and Founder of SKOP Reformer, the world's first patented data analytic Pilates reformer. SKOP is positioned to disrupt the physical therapy and telemedicine sectors, allowing people to prevent and predict injuries as well as train, enhance, recover and rehabilitate physical movement. Not one to enjoy conventional workouts, Kimberley reveals that Pilates is the exception for her, ...
425
July 19, 2023

Episode #425: Good Growth Margins and Growth Curves | Uncovering Ideal Investments in Private Equity with Eric Epstein

Eric Epstein is a seasoned private equity professional with over 30 years of experience. He began his career at the prestigious Blackstone Group in New York City, where he honed his skills for a few years before moving on to work with various private credit funds. Afterward, Eric joined the private equity group at Cerberus Capital and spent a decade working in their New York and Los Angeles offices. Currently, he operates as an independent sponsor. Eric has built strong relationships with family...
424
July 17, 2023

Episode #424: Pickleball Fashion and Function | A Conversation with Kristin Peterson and Partners from Volee

Kristin Peterson is one of the three Founders of Volee that specializes in high-end, pickleball accessories. Their site states, "Volée is a Newport Beach based brand founded by three best friends inspired by their passion for court sports, style, fun and community. The retro vibe of California adds a sporty sophistication to the brand, making Volée's elevated, multifunctional and fashionable bags and accessories stand out." Alongside Co-Founders Ashley Rose and Kasey Martin, the idea was sparke...
423
July 12, 2023

Episode #423: Ahmed AbouElezz of FITT Finder: Empowering Users to Personalize & Find Their Fitness Tribe.

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Ahmed AbouElezz, the founder of FITT Finder. Ahmed shares his entrepreneurial journey, beginning with arriving in the United States with only $3,000 in his bank account and working as a nightclub bouncer. He recounts sleeping in his car in San Francisco and strategically parking near a popular cafe frequented by startup investors. He reveals how he would act like he was ordering coffee and do some netwo...
422
July 7, 2023

Episode #422: Boosting Business Growth and Retention | Insights from Taylor Watkins of Digital Revenue Systems

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Taylor Watkins, founder of Digital Revenue Systems. They discuss topics such as ancillary revenue via in-club ads, using local businesses to create an ad network, concerns around in-club advertising, and more. Digital Revenue Systems tailor their programs accordingly based on a club's goals and preferences, whether it be advertising, communication improvement, or employee engagement. They emphasize prom...
421
July 5, 2023

Episode #421: Improving Member Relationships With Paul Amoruso From bodQR.

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes special guest Paul Amoruso, Founder & CEO of bodQR. Paul discusses how his team solved an initial frustration for themselves, and then quickly realized they could sell the solution to other businesses in the space. The development of their software took years of iteration and testing different positionings and features. They rolled the app out in waves to different target markets and believe there is a ...
420
June 27, 2023

Episode #420: Designing the Future of Pilates Reformers | Yvette & Neal McGaffin from Reform RX

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, Pete Moore sat with Yvette and Neal McGaffin, Co-Founders of Reform RX to discuss the challenges and opportunities in the connected Pilates space, what it's like to get involved with manufacturing, and more! They delve into strategies for the HALO sector during COVID, highlighting that partnerships with gyms and studios may be a more effective approach versus trying to go direct-to-consumer initially. They also emphasize the im...
419
June 23, 2023

Episode #419:Anticipating the Next Big Idea: Staying Ahead in the Fitness Industry With Jarrod Saracco

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, Pete Moore sat with long-time fitness industry veteran Jarrod Saracco, Founder of the Health Club Doctor, to discuss the challenges and opportunities in the industry. This wide-ranging conversation touched on a ton including the importance of finding qualified and committed employees, and what are some of the key metrics to be aware of around unit economics. Jarrod also offered some great advice on understanding the marketplace...
418
June 20, 2023

Episode #418: The Hype Cycle of Fitness Technology: Staying Focused on Priorities | Garrett Marshall from Xponential Brands

Garret Marshall has been in the fitness industry for 20 years, starting way back (kind of "falling into it") in 2003. His first job was teaching swimming lessons to kids at Lifetime Fitness where he stayed for five and a half years. Prior to that, he was heavily involved in athletics growing up and playing hockey after school. Over the years he had "every job you can think of" in the health club world. Garrett's currently President of Fitness Streaming for Xponential Fitness. He and Pete discus...
417
June 13, 2023

Episode #417: Infrastructure Plays for Lasting Change | Insights from SageHouse with Jason Crowe

Jason Crowe has had a varied career in healthcare, spending the first 15 years in what he calls "reactive healthcare" in various roles. Feeling a desire to make a difference in the healthcare system, he transitioned to the HALO sector (Health, Active Lifestyle, Outdoor), joining Precision Nutrition as part of the business development and partnership program for four successful years. Crowe's experience in both reactive and preventive healthcare has made him a seasoned professional with unique in...
416
June 9, 2023

Episode #416: Aaron De Jong-Empowering Employees And Companies With Movr-The Future Of Movement Health

Aaron De Jong has always been passionate about fitness. He pursued a degree in Physical Education and Exercise Physiology and worked at his school's athletic training center and therapy clinic. It was during this time that he noticed athletes struggling with basic core exercises and experiencing injuries as a result of improper training. Aaron has since made it his mission to educate athletes (and the general public!) on proper exercise techniques and the importance of incorporating foundational...
415
June 6, 2023

Episode #415: From Community to Cult Following: CinderFit's Brand Strategy With Felipe Azenha

Felipe Azenha is a former Peace Corps volunteer who discovered the benefits of using cinder blocks as fitness equipment during the pandemic lockdown. He and his friend started doing these (very unique!) workouts around their area and, with more people joining, they formed a crew and called their workouts "CinderFit." Word quickly got around and news spread. Today, Felipe continues to lead the CinderFit movement, helping people stay fit using unconventional means. What initially started as a hob...
414
June 2, 2023

Episode #414: Revolutionizing Fitness Culture with CLMBR | Kenny Rosenzweig's Vision

Just as Kenny Rosenzweig thought he had found the perfect formula for success with CLMBR's very aggressive launch and subsequent expansion, an unexpected twist forced him to shift gears in a way he never could have predicted. What happened next will leave you wondering what's next for this innovative entrepreneur . . . and for CLMBR, the fantastic company he's now overseeing as COO. Kenny brings a wealth of experience from both the boutique fitness and equipment industries to the table. As a Co...
413
May 31, 2023

Episode #413: Borislava Baeva on Transforming Fitness Studio Memberships With MyStrongCircle

From struggling to justify the expense of two gym memberships, to attempting to revolutionize the fitness industry, Borislava Baeva's unexpected twist on a traditional model is changing the game. But what surprises lie ahead for this innovator and her growing platform? Changing the way "things have always been done" is--putting it mildly--a challenge for any entrepreneur. Baeva is a finance expert turned fitness entrepreneur and the creator of MyStrongCircle. As a former Director of Financial P...
412
May 22, 2023

Episode #412: Transforming HALO Sector Retail Landscapes with Francine Miley: Opportunities & Challenges

If you own a boutique or big box fitness club in a mall, you're good to go, right? Everything will be perfect moving forward, right? Maybe not so much, according to Francine Miley, Founder of WELLthmanager, head of Partnerships & Business Developments for Honeycomb, and real estate veteran specific to the HALO sector. In our latest episode, we'll explore the direction of retail, the advantages of incorporating wellness, the hurdles faced by landlords and tenants, the incredibly important power ...
411
May 16, 2023

Episode #411: Revolutionizing Mental Wellness in the Fitness Industry: The ZAMA Health Approach

Our guest for this episode is Brendan Sullivan, co-founder of ZAMA Health, a sports psychology SaaS platform for the athletic community which provides access to digital tools and clinical support to help improve physical and mental health outcomes. Sullivan shares his passion for mental wellness and how ZAMA can help improve exercise adherence and member engagement outcomes. He also discusses the importance of addressing emotional and mental health issues to improve engagement and retention in t...
410
May 9, 2023

Episode #410: Disrupting Healthcare with Theodore Daiell: Navigating Policy Barriers

What if everything you thought you knew about happiness was wrong? Follow the journey of a former private equity professional who discovered the shocking truth behind proactive health and how to truly find meaning in life. But, as he navigates this new path, he's faced with difficult questions and challenges that leave him with no easy answers. In this episode, Pete and Ted discuss: Recognizing the significance of proactive health measures and the benefits of acting preventatively. The diffic...
409
May 5, 2023

Episode #409: Huddle Up for Business Wins with Christian Ponder's New Venture-The Post

From former NFL quarterback to business leader, Christian Ponder's journey took an unexpected turn when he realized the lack of community for athletes in their post-sport lives. With his new venture The Post, he's created a space where athletes can thrive once again. And--perhaps not coincidentally--he finds that the same soft skills that made them successful on the field are now driving their success in the business world. What led Christian to this idea (that's quickly picking up steam across ...
408
May 1, 2023

Episode #408: The Little Gym: Nancy Bigley on Empowering Kids through Movement

Perhaps you've heard that The Little Gym is "only about sports and games," and that it does not foster social development, or that it does not promote cognitive development? Nancy Bigley will be here to bust these myths and share the truth about the franchisors comprehensive, holistic approach to development! Nancy is a highly experienced, dedicated franchising expert who brings her passion for health and wellness to her current role as the CEO of The Little Gym. She has over 30 years of "in th...